EXPERT GUIDANCE FOR NON-PROFITS
Delivering strategies to strengthen donor relationships and increase fundraising performance.
Delivering strategies to strengthen donor relationships and increase fundraising performance.
New survey of Millennial donors finds traditional fundraising models won’t attract giving from younger audiences. Millennials want relationships, specific appeals, and input opportunities.
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Nonprofit organizations in Indiana, Colorado and Washington, D.C., have been awarded Achieve Grants, giving them free access to organization-strengthening services often out of reach to nonprofits. Grants will help organizations build programs that provide greater impact, meet growing need....READ MORE
How Well Do You Know the Organizations You Support?
Posted: February 12, 2010
Here is a simple exercise:
1. Write down the organizations you support.
2. Write down the executive directors of those organizations.
3. Write down the board members you know from those organizations.
4. Write down how many times they communicate in person or over the phone with you.
5. Write down if you know what your donations support.
Now after you write down those answers, write next to the organizations how much you donate. I bet you will find a simple correlation: you support organizations where you know the leadership, they connect in meaningful ways with you, and they communicate beyond solicitations.
Think about the organizations you represent. How well do you think your donors know about the organization and its work?
By Derrick Feldmann, CEO of Achieve
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Derrick Feldmann
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